The international food – music festival takes place from 27 to 29 November 2026 at South Yard, Vietnam Exhibition Centre (VEC), Dong Anh, Hanoi. On an area of 43,000 m², the festival features 5 food zones with more than 300 grilled dishes, an international BBQ championship with 30 chefs from 21 countries, a grand concert and a five-continent cultural space. Open daily from 10:00 to 23:00.
Hanoi Firebeat World Festival 2026, with the slogan “Taste the fire – Feel the beat”, takes place from 27 to 29 November 2026 at South Yard, Vietnam Exhibition Centre (VEC). Across a total area of 43,000 m², the festival brings together more than 200 food brands, 5,000 seats and is expected to welcome about 150,000 visitors over three days, open from 10:00 to 23:00.
With Vietnamese culinary essence as its identity, international exchange as its driving force and creativity as its mode of expression, Firebeat is positioned to become the capital’s annual international festival, contributing to realizing Hanoi’s orientation as a Creative City. Fire is the overarching symbol: each dish is a cultural story, each shared table is a point of connection – true to the spirit of “Ignite flavors across five continents – Share the global beat”.
Opening Fire-Lighting Moment (Global Fire Moment): 100 chefs together with sound and light light the opening fire for the three-day festival; Chef Don David and leading chefs from around the world open the feast.
International BBQ Championship (Global BBQ Championship): organized by GRILLOGIA by Don David, with the accompaniment of the World BBQ Association (WBQA) and Worldchefs. The championship includes a showdown between Vietnamese chefs and chefs from the US and Europe, a competition for restaurants, a Young Chef competition, the Corporate Cup and the Media Cup.
Firebeat Global Concert: the main stage with top artists, DJs, street art and performances bearing the cultural marks of five continents.
Cooking Class “Cuisines of the Continents”: visitors cook directly with international chefs, with classes dedicated to families and children.
01 – Hanoi Heritage (Hanoi Flavor): familiar flavors tell the story of an ever-moving Hanoi – bun cha, pho, cha ca, nem, banh cuon, street snacks, sweet soup, egg coffee… Chefs demonstrate grilling cha, spreading batter, and brewing coffee to acoustic music.
02 – Asian Flame: Oriental flavors by the fire with Korean BBQ, Japanese yakitori, Southeast Asian satay, Indian tandoori, Thai grilled dishes and street food; along with chopstick challenges, spice-guessing games, cultural quizzes and breakdance performances.
03 – Global Fire: a taste journey through Texas-style smoked meat, asado, churrasco, German sausage, porchetta, Mediterranean and African grilled dishes; chef shows demonstrate techniques, introduce ingredients and guide how to enjoy them.
04 – World Chef’s Grand Feast: a five-continent grill feast with 30 international chefs from 21 countries across 5 continents, directly preparing Texas smoked brisket, Brazilian picanha, Argentine asado and South African braai. Guests can choose an on-site 21-dish charcoal BBQ buffet, or hot boxed grill combos: Ignite Flavor (1 person, VND 200,000), Catch the Beat (2 people, VND 400,000), Burst of Joy (family of 4, VND 600,000), served with draft beer or Coke.
05 – Beat Boulevard: a beverage paradise with craft beer, imported beer, creative drinks and desserts; long communal tables invite guests to sit, savor flavors and clink glasses.
In addition, there is a five-continent cultural space (Global Culture Village) recreating the colors of the continents and a children’s play area.
During the same period as the festival, visitors can also attend the 8th Hanoi International Film Festival (28/11–02/12/2026), with the Opening of the Film Market – Film, Television and Digital Content Exhibition at 10:00 and the Red Carpet and Opening Ceremony at 20:00 on 28/11; together with the Quoc Thien Concert – Sky Note at 16:30 on 29/11 at Sunset Zone, Vietnam Exhibition Centre.
Time: 27–29/11/2026, open daily 10:00–23:00.
Location: South Yard, Vietnam Exhibition Centre (VEC), Dong Anh Commune, Hanoi.